Novus Auto Glass, a family-owned business with a rich history spanning over 25 years, sought to refresh its brand with a modern touch. They engaged us to update their logo and create a contemporary identity.
In designing the logo, we adopted a clean and minimalist approach. We opted for an icon that features two front window panes of a car overlapping, symbolizing the transparency of a window. This simple yet effective mark is complemented by a sans-serif font, and the color combination further reinforces the concept.
The newly developed branding extends beyond the logo and encompasses various promotional materials. These include roll-up banners for exhibitions, paper bags, pens, lighters, as well as new business cards, letterhead, and car branding.